Udderly lush

when we set up this business we asked 4 questions

Why do clients have to pay separately for every frozen treat Why can’t they have a range of their favourite frozen treats to delight and surprise their guests, How can offer the best value, with no waste, nothing to landfill and 100% sustainable Can we get customers to desgin the experience with us ? UDDERLY LUSH IS THE ANSWER...

Udderly Lush offers all customers an ice cream amd frozen dessert experience as its more cost effective to give you everything than just ice cream, Our sustainable, no waste experiences that will delight and surprise your guests and allow us to support communities. With 15% of revenue going to fight food poverty, we prioritise people, planet, and purpose over profit.

Our mini soft serve machines create a variety of frozen desserts in minutes. With solar power carts, biodegradable packaging, and no single-use plastics or food waste, our cart-based parlour is both eco-friendly and efficient. We use smart recipe optizming software so we are getting the best use of our stock and to be sure there is no waste we lef your guests have whole range of frozen deesert its unlimited Pricing is based on time and guest numbers, not like other who charge per item,

Everyone benefits: • Clients enjoy a sustainable ice cream experience with more value. • Our business helps address food insecurity, • The environment gains from zero-waste and clean energy practices.

Udderly Lush operates a unique purpose driven business model and are a specialist ice cream and frozen dessert brand focused on mobile, event-based services. We were built for scale and own 10 table top portable Mr. Whippy machines, which we also hire out to customers for a wide range of events and sell the same equipment we use online, only after its been tried and tested by us for a least 6 months.

Me make everything in house and do good old fashioned vanilla as well as banana, mango, blueberry, strawberry and any flavour you can think of and ones you cant. We offer freshly made sorbet mixes to create a dairy free alternative and we have our own ice lolly machine. We creativity and know how ensures every event is truly tasty and memorable.

Creativity is at the heart of our fun foods, dessert brands , products and immersive experiences and its driven by our in house food Imagineering team, lead by our founder. He spent 5 years in the food Imagineering team at Disney Theme Parks, 15 years in global ad agencies and 10 years at the helm his own food innovation agency. Alongside his two younger borthers the operate in the same business in Australia.

TASTE GOOD DOES GOOD is a 10 year business and social experiment to test a new way of doing business, while many focus wealth creation for its shareholders as the cost of others, we use our purpose driven sustainable business model to help break the cycle of poverty and create a more equitable food system. With an unwavering commitment to use our innovative and sustainable business model as powerful catalyst for change, by creating new food business then gifting 75% to talented foodies from disadvantaged background and the 25% residual shares asset locked for the betterment of the communities operate in. With each new business and entrepreneur nurtured through this model, the movement gains momentum, amplifying its impact on communities and the world. I would love to inspire large, global food brands to adopt a similar purpose-driven approach. I believe this would be the tipping point for real, lasting change in the fight against food inequality, creating a world where everyone has access to nutritious food and opportunities to thrive. Port of that strategy is to grow in various locations around the country so the model become part of the fabric of the community

The core mission is to use 15% of revenue to Provide short team help to those who need it now and to address the underlying causes of poverty Incubate 100 new businesses, create 10, 000, lift 10,000 families out of food poverty Achieve £250m in revenue over 10 years with a £1bn valuation and £250m for community benefit would create £1.2bn in value and wealth Local Economic Multiplier and The Community Wealth Multiplier SORI see section at the end on what this means for local communities

Tastes Good Does Good (TGDG) Group is the UK’s first purpose-driven hospitality group, founded on a simple but radical principle: food should taste good and do good. We are not a traditional "corporate" caterer; we are a family-run ecosystem of chefs, innovators, and social entrepreneurs who put People, Purpose, and Planet before profit. Our agile business has built 20 street food brands, high-end private dining, and large-scale event catering, to our own food tech our business model is unique. Our innovative approach was recognized when we won the 2025 London StartUp Award for Hospitality, Events & Tourism, validating that our model is high-performing, sustainable, and respected by industry peers.

Created by 3 cheffy brothers one who lives Darwin Australia and runs the business the bothers but over the for past 10 years, with 6 food operations in high volume gastro pub operation, a casino, golf course and national football stadium and are States Special Event Caterers with revenue's in excess of $6m. After selling their innovative schools catering business Schools and CO and Local food and more, a meal solutions and pantry delivery service the developed in just 8 days at the start of covid. Which went from zero to 11,000 homes in 8 weeks. Mark moved back to UK to work older brother and use his 25 years of operational experience to help TGDG each is 10 year mission .Making it the 2nd in the world along side Patagonia or operate like this with many calling it Patagonia 2.0

corporate clients including promotional and advertising agencies we work with several and across our group internal events including donut walls, cocktail bars ice cream smoothie and juice bars, clubs, venues and hotels we provide afternoon tea, candy floss, ice cream and dessert bars private clients cakes and lots of fun food experiences wedddings we provide a full end to end service check our our bookshelf so all our menus presentations https://tastesgooddoesgood.hflip.co/selectamenu

we have done our lush lounge at festivals and large scale events and we work with over 50 schools with our on demand candy floss business www.hirecandyflossuk.com our carts are net zero and have their own power so we can work anywhere

NCASS MEMBERS Living wage foundation members Good business accredited Members of the guild of chefs members of the guild of food writers AKA certified training centre winner of 3 west london business awards 2026 sustainable caterer 3 years in a row winner of the sustainable innovation award corporate livewire awards for the last 4 years muse creative award for each of our brands